Legal
Terms of service
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1. Who this agreement is between
These Terms of Service (the "Agreement") are made electronically, at the moment an account is created, between Alpnet Yazılım Anonim Şirketi ("Benefity", "we"), which provides the Benefity service, and the business that creates an account to use it ("Customer", "you").
The "Service" covers the Benefity website, the app, the SEO and Widget studios, the widget script that runs on your site (w.js) and every feature connected to them.
The data processing agreement is an integral part of this Agreement. The privacy policy and the cookie policy explain how personal data is processed.
2. For businesses only
The Service is offered to e-commerce businesses for their trade or profession. You confirm that you open the account as a business, in the course of your trade or profession, and not as a consumer. Consumer protection rules for distance contracts therefore do not apply to this Agreement.
If you open the account on behalf of a company, you confirm that you are authorized to act for it and are at least 18 years old.
3. Your account
- The details you give when signing up must be accurate and current. Notices about this Agreement are sent to your account email address.
- You are responsible for keeping your password secret and for everything done in your account. If you suspect unauthorized use, change your password right away and tell us.
- Accounts and plans can't be transferred or resold. You may not open several accounts to get around plan limits.
4. The service
- SEO Studio: Benefity AI drafts SEO titles, meta descriptions and body copy for the products, categories and blog posts in your store. Drafts are not written to your store until you approve them and send them to your site. Content can also be imported and exported with Excel.
- Widget Studio: You design widgets from templates and publish them with a single line of code added to your site. Some widgets, such as Google reviews, need an extra connection.
- We may improve, change or remove features of the Service. If we remove a core feature of a paid plan during your billing period, we'll tell you in advance as described under Changes.
5. Store and Google connections
When you connect an IdeaSoft, Shopify or ikas store, you authorize Benefity to read the store's product, category and blog content and to write its SEO fields, and you confirm that you have the right to grant this. If you select a business for Google reviews, you confirm that you have the right to show that business's reviews on your site.
- Only the SEO fields you approve and that actually changed are written to your store, and each written value is read back to confirm it. Other fields, such as price and stock, are never touched.
- Connection credentials are stored encrypted. You can remove a connection at any time in the app or from your store platform.
- The rules, limits and outages of store platforms and Google are outside Benefity's control, and we are not responsible for problems they cause.
6. AI output
- Benefity AI generates text automatically with artificial intelligence. Its output may contain errors, gaps or details that don't match the product.
- You must review text before approving it, and you are responsible for the accuracy of what you publish and for its compliance with product information, advertising, consumer and intellectual property laws. Approved text counts as your content.
- To the extent the law allows, the rights to use the generated text belong to you.
- We don't guarantee search rankings, traffic or sales.
- Only product, category and blog content and your store's writing voice are sent to the AI. Don't put personal data in this content.
7. Plans and payment
The Free plan has no time limit and is limited to 1 store, a one-time AI trial for 50 products, 1 live widget and 5,000 widget views a month. Prices, limits and support channels of paid plans are listed on the Pricing page.
- Prices are in Turkish lira and exclude VAT; the amount due is shown with VAT (20%) added.
- For now, paid plans are sold yearly only: you use 12 months and pay for 10. Payment is made in advance, at the start of the period.
- For bank transfers, you write the reference shown in the payment window in the transfer description and click "I've made the payment". The plan is activated once the payment reaches our account and our team approves it, and we let you know by email.
- Plans don't renew automatically and we never charge you automatically. When the period ends, the account returns to the Free plan: your data is kept, but Free plan limits apply (for example, only your first published widget shows on your site).
- If you buy the same plan again before it ends, the new period is added to the time left. If you switch plans, the value of the time left is converted into days at the new plan's price and added; nothing you paid is lost.
- The monthly AI optimization allowance resets at the start of each calendar month and unused optimizations don't carry over. When the monthly view limit is reached, widgets stop showing until the end of the month.
- We issue the invoice using the billing details we ask for by email after payment.
- We may change prices. A change never applies to a period you have already paid for, only to later purchases.
8. Cancellation and refunds
Because the Free plan lets you try the Service without paying, payments for paid plans are not refundable. You can stop using a paid plan at any time; it stays available until the end of the period. If you delete your account, the remaining time ends too and isn't refunded.
We do give refunds in these cases:
- Overpayments, duplicate payments, and transfers made for a payment request that we don't approve.
- If the Service is unavailable for more than 7 days in a row for reasons on Benefity's side, the amount for the days it was unavailable. If you prefer, we add those days to your plan instead.
- If Benefity shuts down the Service or terminates this Agreement without any fault on your part, the amount for the unused full months.
- If you don't accept a material change to your disadvantage and terminate before it takes effect, the amount for the unused full months.
Refunds are paid within 14 days of the request to a bank account in the Customer's name that you tell us.
9. Acceptable use
You may not use the Service to:
- Publish unlawful or misleading content, or content that infringes the rights of others. Make false claims in widgets such as countdowns, stock or discount messages; you are responsible for these claims complying with advertising and unfair commercial practice laws.
- Use widgets to collect personal data from visitors unlawfully or to send commercial messages without permission.
- Connect a store or Google business you are not authorized to use.
- Copy or reverse engineer the Service or its code, try to bypass security measures, overload it with automated tools, or artificially inflate view counts.
- Spread malicious code, send spam, or use the Service to build a competing product.
If these rules are broken, we may take the content down, suspend the account or terminate this Agreement.
10. Content and intellectual property
- Your store content, the files you upload, the widgets you design and the text you approve ("Customer content") belong to you. Benefity uses, stores and displays Customer content only as needed to provide the Service.
- You confirm that you hold the necessary rights to the images, text and trademarks in your content.
- All rights to the software, the widget engine, the templates and the Benefity brand belong to us. You get a non-transferable, non-exclusive right to use them while this Agreement is in force.
- On the Free plan, widgets show a small "Benefity" badge that can't be removed.
- We may use aggregated, anonymous usage statistics that contain no personal data to improve the Service.
11. Personal data
Benefity is the controller of account and contact data; see the privacy policy. For data about visitors to your site (for example addresses entered in an email-capture widget, or the Google reviews shown), you are the controller and we are the processor; each party's rights and obligations are set out in the data processing agreement.
12. Availability and support
- We take reasonable care to keep the Service running without interruptions or errors, but we don't guarantee uninterrupted operation. The Service is provided "as is".
- The Service may pause temporarily for maintenance, updates or security. We announce planned maintenance in advance when we can.
- Support is provided on business days at hello@benefity.io and through your plan's support channel.
- You can take a copy of your store content and texts at any time with the Excel export.
13. Liability
- Benefity is not liable for indirect damages, loss of profit, revenue or reputation, drops in search rankings, or outages of third-party platforms.
- Benefity's total liability under this Agreement is limited to the total amount you paid Benefity in the 12 months before the event that caused the damage.
- These limits don't apply in cases of intent or gross negligence, or where the law doesn't allow liability to be limited (Article 115 of the Turkish Code of Obligations No. 6098).
- You will cover claims made against Benefity by third parties, and the resulting losses, that arise from your content, the text you approve, the data you collect on your site or your breach of this Agreement.
14. Term and termination
- This Agreement has no fixed term. You can close your account at any time under Settings > Delete account in the app, or ask us to close it by writing from your account email address to hello@benefity.io; refunds for a paid period follow the Cancellation and refunds section.
- If you materially breach this Agreement (for example the acceptable use rules or payment), we may suspend the account or terminate the Agreement after notice, or without notice in urgent or serious cases.
- If we decide to shut down the Service, we'll tell you at least 30 days in advance.
- When you delete your account in the app, its account, store and widget data is deleted right away; when you ask us by email, within 30 days. Deleted data stays in backups for at most 14 more days. Payment records we must keep by law are kept for the legal period (10 years). You can export your content and subscriber lists with Excel before deleting.
- When the Agreement ends, widgets stop showing on your site, and you should remove the widget code from it.
15. Changes to these terms
- We may change this Agreement. We announce material changes to your disadvantage by email or in the app at least 15 days before they take effect; other changes take effect on the day they are published on this page.
- If you don't accept a change, you can terminate before it takes effect. Continuing to use the Service after that date means you accept the change.
16. Governing law and disputes
- This Agreement is governed by the laws of the Republic of Türkiye.
- The courts and enforcement offices of Istanbul (Çağlayan) have jurisdiction over disputes. Mandatory mediation before filing a commercial lawsuit still applies.
- The parties agree that Benefity's system records and email correspondence are evidence under Article 193 of the Turkish Code of Civil Procedure No. 6100, without prejudice to proof to the contrary.
- If any provision is found invalid, the rest remain in force. This Agreement is published in Turkish and English; if they differ, the Turkish text prevails.
17. Company details and contact
Notices about this Agreement are sent to your account email address. You can reach us at the details below.
- Company
- Alpnet Yazılım Anonim Şirketi
- Address
- Sultan Selim Mah. Hümeyra Sk. Nef 09 Sitesi B Blok No: 7 İç Kapı No: 175, Kağıthane / İstanbul
- MERSİS
- 0058082635500001
- Tax office / no
- Maslak / 0580826355
- Trade registry
- İstanbul Ticaret Odası, sicil no 1153504
- hello@benefity.io